In Portugal, we see every day how sometimes absurd but entertaining things brands do. Burger King has attempted something that will make people smile again with its new campaign launched in partnership with Pringles. The key word in this event, which starts on August 11 and will last until Monday, August 17, is clear: Mustache!
How Does the Campaign Work?
The logic of the event is quite simple and also cheerful. Here's how to get your free ice cream:
You go to the drive-thru section of Burger King restaurants.
You order from the Pringles Sour Cream menu.
The most fun part starts here; Whether you have your own real mustache, drawn on your face with a pencil, or wear a fake mustache... As soon as you show off your mustache, you get any King Fusion ice cream you want for free.
There is no gender or age limit; Everyone, men, women and children, can join in this fun. Burger King Portugal marketing director Benedita Abecasis emphasizes that this business revolves around good mood and fun moments shared with friends. Of course, growing a mustache on the road is just the thing.
Source: Portugal News (Bruno G. Santos news)
Image Source: Unsplash (Author: Tom PREJEANT)
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